Can a smarter approach to recall identification unlock meaningful service revenue—without adding headcount, ad spend, or complexity? Early results suggest the answer is yes.
In March 2026, Stivers Ford North began piloting Recalls Near Me™, a proprietary software platform designed to identify open recalls on vehicles currently located on other dealership lots. For OEM dealers, this represents a previously underutilized opportunity: filling service bays with manufacturer-paid work that is already waiting to be completed.
Early Results: From Pilot to Immediate Impact
Stivers Ford North in Sugar Hill, GA, began using Recalls Near Me™ in March 2026. The outcome was immediate—and measurable.
Within just three weeks:
- Hundreds of service appointments were booked
- 99 recall repair orders were completed
- Over $40,000 in incremental service revenue was generated
- Additional future appointments were secured
How It Works: Turning Visibility Into Revenue
Recalls Near Me™ provides dealerships with a real-time heat map of recall VINs located on nearby dealer lots. Instead of waiting for customers to discover and act on recalls, service teams can proactively identify and capture these opportunities.
The process is straightforward:
- Identify nearby vehicles with open recalls
- Access verified contact information tied to those opportunities
- Make a direct call to schedule service
No complex campaigns. No additional marketing spend. Just targeted outreach to used car lots with vehicles that already require service.
Why It Matters: Low Effort, High-Value Work
Recall repairs are OEM-paid, making them one of the most reliable and underleveraged sources of service revenue. Historically, the challenge hasn’t been the value—it’s been the visibility and effort required to find and secure the work.
Recalls Near Me™ changes that equation by:
- Delivering live, actionable recall data
- Eliminating time-consuming research and guesswork
- Providing direct paths to scheduling
The result: significantly reduced effort, faster conversion, and immediate revenue impact.
The Bottom Line
In less than a month, one dealership converted untapped recall opportunities into over $40,000 in revenue—with minimal operational lift.
That raises a bigger question:
How much service revenue is your dealership leaving on the table by not actively identifying local recall opportunities?
Recalls Near Me is now available. Dealerships ready to move first won’t just fill their bays—they’ll redefine how recall revenue is captured.
Ready to see how Recalls Near Me works?
